Tourism: Rebuilding for the Future

Wednesday 23rd February 2022
Energus, Workington

*This is a hybrid event with guests joining us both in-person and virtually.

12.00                   Arrive, registration and lunch

12.45                   Welcome and introduction from host Susanna Boccaccio

12.55                   Overview from Councillor Tony Markley

13.05                   Cath Dutton, Cumbria Careers Hub
Changing the Perception of Working in the Visitor Economy

13.30                   Glen Franklin, Center Parcs, Whinfell Forest

                            Recruitment and Retention in an Employee’s Market

13.55                   Andrew Palmer, CTConsults

Coming soon for West Cumbria: a new Culture Strategy with tourism and place-making in mind

14.00                   Coffee break

14.20                   Nick Lancaster, Lancaster & Lancaster
The Solway Coast by Bike: Developing Cycling Tourism in West Cumbria       

14.45                   Breakout sessions in rotation
1. Smart social media – Alex Mackintosh and Rob Rhys, Cumbria Tourism
2. Sustainability the smart way – Gemma Procter, Crake Consultancy
3. Working smarter – Dan Visser, The Langdale Hotel


Group 1

Group 2

Group 3

Session 1

14.50 – 15.10

Sustainability the smart way

Smart social media

Working smarter

Session 2

15.15 – 15.35

Working smarter

Sustainability the smart way

Smart social media

Session 3

15.40 – 16.00

Smart social media

Working smarter

Sustainability the smart way

16.05                   Reconvene, summary and wrap up

Joe Broomfield, Allerdale Borough Council will be available over lunch and the coffee break to give advice on how to optimise your Google My Business account.

Book to attend in-person

Book to attend virtually